How to use social media platform features to get your customers talking
There is a new mantra for brands! They say that ‘if you are not on social media, you are virtually MIA (missing in action)’. Recent records published by DataReportal show that social media platforms command access to more...
God stirred my heart regarding the story of Joseph and averted my mind to his attitude in prison. Though unjustly slandered and1 imprisoned, he sustained his composure and functioned without bitterness. Once upon a time, Joseph asked his fellow inmates, “Why do you look so sad today?” (Genesis 40:7)....
…Ghana first
Does a hung parliament mean government should be held to ransom with conditions that leave Ghana worse off?
Ghana’s democracy hinges on a constitution that offers independence to all arms of government. Overtime, Ghanaian shave fought tooth and nail to uphold this enviable position and a grave mistake it...
Chapter 1 – Rewards and punishments
Oh, examinations, what can I say?
To spend months upon months trapped in terms or semesters, learning as the teacher teaches, and finding yourself subsequently given mere days—perhaps a week—to prove what you have learnt, in what English speakers have long since termed ‘examinations’… Indeed,...
Ghana is currently facing an increasingly alarming issue – the impact of Europe's e-waste on the health of Ghana’s population. I will comfortably rename the title of this article as ‘From Euro-Tech to Afro-Trouble’.
In a world where technology is constantly evolving, electronic gadgets become obsolete faster than ever, leading...
…protecting your personal information
Identity theft is a pressing global issue, and Ghana is not immune to its impact. In an era where personal information is frequently shared online, the risk of identity theft has surged dramatically. According to Verizon, “identity theft, also known as identity fraud or ID theft,...
...Social mission, service quality, and brand image
Gone are the days when business was all about making money. Gone are the days when the archetypal businessman was the epitome of corruption and avarice. Up to this day, many cartoonists still portray a corporation as the fat man with wads of...
Public Relations (PR) is regarded as a crucial function that helps with making important decisions for organisations. Its primary responsibility is to manage how people perceive the organisation, manage its reputation, and build good relationships with relevant stakeholders.
With my years of experience in the PR industry in Ghana, I...
The heartbeat of Africa's fashion and music scene, Rhythms On Da Runway, is set to return with a resounding crescendo on December 2, 2023 at the World Trade Centre. This year's spectacle, aptly themed ‘The Aqua Edition’, is poised to be a vibrant celebration of Africa's rich cultural heritage,...