Renault drives cultural celebration at Asafotufiami Festival


Premium Motors Limited-Renault Ghana, Ghana’s official partner to Europe’s No.1 automobile brand, Renault, recently had the distinct pleasure of sponsoring the prestigious Ada Festival yet again.

Speaking at a grand durbar to celebrate the 86th edition of the Asafotufiami Festival, the President  Nana Addo Danquah Akufo – Addo, said “poor educational standards would be addressed to ensure the considerable improvement within the sector and schools within Ada.”

The General Manager of Premium Motors Limited-Renault Ghana, Lilian Augusto, in her remarks said, “as the official vehicle sponsor of the Ada Asafotufiami festival, we are not only able to contribute to the success of the festival, but have also had the opportunity to directly engage the wonderful chiefs and people of Ada. Our involvement in the Festival is a reflection of our deep-rooted commitment as an automobile company in supporting local initiatives and strengthening community ties.”

In an interview, The Head of Customer Experience, Mr. Eastwood Thine-Fletcher Baiden, added that “over the years, the positive response from the community has reinforced our belief in the importance of such initiatives and engagements.

This experience has left a lasting impact on our team and inspiring us to continue our efforts in serving this community and many others around the country. As a leading player in the automobile industry in Ghana, we eagerly look forward to many more opportunities to support and engage with the people of Ghana, driving forward together towards a brighter future.”

The 86th edition of this year’s festival was themed: “Honouring our heroes, revamping natural resources and unlocking our tourism potential.”

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