In today's fast-paced digitally driven world, brand management is no longer just about maintaining a consistent image or message. It’s about creating a dynamic, engaging, and authentic relationship with consumers that can adapt to the rapid changes in technology, culture, and consumer behavior.
Brand, Marketing and Fintech Professional, Mariam Kaleem...
By Dede WOBIL
In recent years, the business landscape in Ghana has evolved with businesses and companies increasingly recognizing the importance of sustainability and Environmental, Social, and Governance (ESG) factors in shaping their operations.
As global trends push towards responsible corporate practices, businesses in Ghana are faced with the challenge of...
By Prof. Samuel Lartey ([email protected])
The strength and future of any educational system are rooted in how well it supports the well-being and academic stability of its students.
In Ghana, private tertiary institutions play an increasingly important role in educating the nation’s youth and contributing to national development. However, neglecting the...
By Terry MANTE
Talent is a powerful asset, but having talent is just the beginning. While talent is what you naturally excel at, skill is the refined and sharpened version of that raw ability.
Skill is what transforms a natural gift into something that can be consistently reproduced, applied, and relied...
By Korsi DZOKOTO
Ghana is currently facing one of its most severe economic crises under the Fourth Republic, marked by an unprecedented default on debt obligations, a crippling debt restructuring program, and widespread economic hardships.
From soaring inflation, particularly in food prices, to high unemployment rates, low productivity, and a deteriorating...
By Mercy TEDEKU
When we talk of peace, we often envision the absence of war, violence, and conflict. However, peace means more than just the mere state of tranquility and the absence of hostilities.
The United Nations (UN) defines peace as "a situation where there is respect for human rights and...
By Baptista Sarah GEBU
The Galamsey (illegal small-scale gold mining) menace in Ghana poses a significant threat to food security due to its extensive environmental and health impacts – Ghana is recording water contamination, air pollution, land degradation & food security, occupational hazards, and the spread of diseases among many...
By Esther BOAKYE
As Ghana approaches the final quarter of an election year, the political and social landscape becomes increasingly volatile. For businesses and homeowners, this period brings heightened risks, ranging from theft and vandalism to more severe security threats.
In such times, ensuring that your assets, property, and people are...
