It has been so nice to see people happy with their Black Friday- shopping carrying their purchases with a smile. But, is a happy & satisfied customer really what any merchant should be after? You are happy with what you bought. No question about it. What will you buy gain the...
The call for a shift towards a more cashless society has never been that stronger like it is today. Financial institutions as well as Telecommunication companies have intensified their campaigns for electronic payment options. Not only are they talking about it but there are continuously coming up with innovative...
“No two countries are the same. Every country in Africa has a different culture, a different economy, a different way of doing things.” Extract from Chinua Achebe's Anthills of the Savannah Within the development agenda, the agricultural sector plays a critical role in the process of economic development. But more fundamentally,...
Affirmative Action. Women’s Empowerment. These are two cornerstones of nation building in 21st Century Ghana. Indeed, globally. And yet, we are a nation that continues to debate the merit or danger of the former and offers rhetoric about the latter. We are at a crossroads. We need to move forward. The...
  Let's start with a short story. Success is a very, very lonely road. Very few people are willing to endure the pain and sacrifices to be successful. It is an uphill battle, and along that road you are not going to see many friends; you're going to see your...
It has been so nice to see people happy with their Black Friday- shopping carrying their purchases with a smile. But, is a happy & satisfied customer really what any merchant should be after? You are happy with what you bought. No question about it. What will you buy gain the...
We will start this brief introduction with a definition of customer loyalty, what it entails and some factors that sustains customer loyalty in organizations. Internet (and business literature in general) is full of definitions of Customer Loyalty – and they are all similar. For us, Customer Loyalty is the Likehood...
The busiest time of year for retail businesses is here with us. Increased numbers are expected to flock to our shopping centres for various reasons: to purchase items, to window-shop, to accompany friends or family - or perhaps to get a feel of the excitement the season brings. Whatever...
I have no idea who you would love included in your ideal Black Stars squad, but what I know for a certain is that there are so many footballers of Ghanaian descent that if we had succeeded in poaching, might have helped us to achieve something. Over the years, the...
If you must go to China, for the first time, as I did, then joining the First Lady, Mrs. Rebecca Akufo-Addo, on her first trip to the country, accompanied by the first virtually all female business delegation, from micro to medium to multinational companies - representing swathes of the...