First National Bank has announced its association with the Accra Marathon as headline sponsor for five years. This follows an agreement with the Dansoman Keep Fit Club, organisers of the marathon.
The new sponsorship package paves the way for the reactivation of one of the most iconic sporting events on the Ghanaian sporting calendar after a six-year hiatus. The First National Bank Accra Marathon is yet another demonstration of the bank’s commitment to promoting sports, fitness, and nurturing a communal spirit of togetherness.
The partnership agreement was signed in a brief ceremony at First National Bank’s head office at Accra Financial Centre. “Our partnership for the Accra Marathon reinforces our commitment to supporting initiatives that positively impact the communities we serve,” said Chief Executive Officer of First National Bank Ghana, Warren Adams.
The Chairman of the Dansoman Keep Fit Club, Benjamin Ahulu, thanked First National Bank for the sponsorship package, saying: “We are thrilled to have First National Bank come onboard as the headline sponsor of the Accra Marathon. This partnership aligns perfectly with our mission to promote community well-being and underscores our commitment to fostering a healthier and more active lifestyle for everyone. We look forward to an incredible marathon event and the positive impact it will have on our city”.
He explained that as the title sponsor, the bank, has the unique naming rights of the marathon, now known as the First National Bank Accra Marathon.
This year’s marathon is scheduled to take place in Accra on Saturday, November 11, 2023, with three different races or competitions:
- 42.2 kilometre run for professional athletes
- 5 kilometre run for Junior High School students
- 10 kilometre run for corporate bodies
In addition to the sponsorship, First National Bank will actively participate in various pre-marathon events, kitting and branding as well as drive employee and customer participation in all three events. The First National Bank Accra Marathon, under its renewed identity, promises to be a memorable event for all participants and spectators.