Responsib’All Day 2023: Pernod Ricard provides potable water for Dzapatara community

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In line with its global initiative ‘Responsib’All Day’, Pernod Ricard Ghana – a subsidiary of the Pernod Ricard Group, a leading producer of wines and spirits, has provided a treated water facility for Dzapatara, a small community in the Eastern Region.

The long-term water project for the Dzapatara community is in partnership with Tovila Water Solutions, a leading firm specialising in the field of research and all water treatment and engineering services.

Speaking on the water project, Eunice Osei-Tutu, the Sustainability and Responsibility Manager at Pernod Ricard Ghana, said the initiative is aimed at ensuring quality water is available to the community with a population of about 700 on a sustainable basis and for their well-being.

“Responsib’All Day is a special day for the Pernod Ricard Group. It is a day where globally, all over 19,000 employees dedicate their time to actively contribute to the group’s Sustainability & Responsibility Roadmap, Good Times from a Good Place. The theme for this year is ‘Well-being of Our People and Communities’.

“In line with the theme, we – in Ghana – decided to provide quality water for Dzapatara on a sustainable basis. Dzapatara is a small community in the Upper West-Akyem District that struggles with access to safe potable water, which is a basic necessity for the well-being of all human beings. And so, we are excited to work with Tovila on this sustainable project for the community.”

Mrs. Osei-Tutu further mentioned that the gesture is aligned with the second pillar of Pernod Ricard’s sustainability and responsibility roadmap, which is ‘Valuing People’.

In addition, employees donated clothes, shoes, sanitary pads, and stationery to the natives of the community.

On Dzapatara’s behalf, Odikoro of Adeamra No. 2, Bafour Opare Ampofo Yentumi ll, commended Pernod Ricard Ghana for the water facility.

“We are very grateful to Pernod Ricard Ghana for giving us safe drinking water. We used to drink the same water as the cows in the community, so this gesture means a lot to us. We will ensure we take good care of this water facility. Again, we call on other corporations to support us with a hospital and school.”

Responsib’All Day is a reflection of the Pernod Ricard Group’s long-term commitment to supporting its communities, partners and employees. Launched in 2011, it is celebrated annually and seeks to encourage the sharing of best practices as well as the implementation of concrete initiatives by gathering all Pernod Ricard employees for one day, devoted to CSR.

Pernod Ricard Group

Pernod Ricard is the No.2 worldwide producer of wines and spirits, with consolidated sales amounting to €10,701million in fiscal year FY22. The group, which owns 17 of the Top 100 Spirits Brands, holds one of the most prestigious and comprehensive portfolios in the industry with over 240 premium brands distributed across more than 160 markets.

Pernod Ricard’s portfolio includes Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute, and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Malibu liqueur or Mumm and Perrier-Jouët champagnes. The group’s mission is to unlock the magic of human connections by bringing ‘Good Times from a Good Place’, in line with its sustainability and responsibility roadmap.

Pernod Ricard’s decentralised organisation empowers its 19,480 employees to be on-the-ground ambassadors of its purposeful and inclusive culture of conviviality, bringing people together in meaningful, sustainable and responsible ways to create value over the long term. Executing its strategic plan, Transform & Accelerate, Pernod Ricard now relies on its ‘Conviviality Platform’, a new growth model based on data and artificial intelligence to meet the ever-changing demand of consumers.

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