MTN MobileMoney Limited is encouraging subscribers to use MoMo for all kinds of payments to reduce the use of cash in this period of COVID-19.
The call was made at the launch of the 2020 edition of the Mobile Money Month, which is being celebrated under the theme “The Relevance of MoMo in a COVID-19 world’. The theme was selected to reiterate the agenda MTN set a few years ago to advocate for a Cash- Lite society and the use of MoMo for all forms of financial intermediation including payments.
Speaking at the launch, which was held at the MTN Head Office and streamed live on MTN Ghana’s Facebook page, the General Manager for MTN Mobile Money Limited, Eli Hini said: “Today, under the unfortunate circumstance we find ourselves in as a people, we realise that our foresight and relentless investment in MTN MoMo at a time when many shied away from the prospect is paying off. This is because in this period of limited movement, MoMo comes in handy. We therefore encourage the use of MoMo for e-commerce activities, transfer of money to help friends and family, payments for various activities including tithes and offerings, social donations (weddings and funerals) and other forms of financial transactions”.
Mr. Hini also commended the central bank for adjusting policies to allow a waiver on fees for transactions less than 100 cedis. He noted that launch of the Digital Financial Services Policy earlier in the year will among others drive the expansion of Digital Payments, support the growth of Fintechs and deepen financial inclusion in Ghana.
MTN has made significant investments on the mobile money platform to allow payment for various goods and services by creating a good number of Merchant outlets across the country. MTN currently has One Hundred and Fifty Thousand (150) merchant points across the country which accept payments through merchant ID numbers and QR codes.
Aside from the advocacy to drive payments through MoMo, the MoMo month celebration will be used to reward a total of 4,000 MoMo subscribers in the months of August and September. Also, high performing Agents and Merchants will be rewarded. Other activities planned for the month include: a stakeholder forum that will be held to discuss the growth of Fintechs in Ghana; and a digital fair as well as a quiz competition on various social media platforms to create more excitement during the month.
MTN took the opportunity to ask customers to remain vigilant and avoid activities that will make them compromise their MoMo PIN. MTN will call customers if they win any promotion from its official number – 024430000.
MTN MoMo Month was instituted in 2012, and has for the past eight (8) years been instrumental in driving awareness and deepening the use of MoMo services. Over the years, MoMo Month celebrations have contributed significantly to driving adoption and acceptance of e-money nationwide