By Juliet ETEFE ([email protected])
Residents of Ghana spent an estimated GH¢4billion on international travel in 2023, according to the newly released Domestic and Outbound Tourism Survey (DOTS) from the Ghana Statistical Service (GSS).
The total outflow was driven by 470,806 outbound visitors, comprising 77,501 same-day travellers and 393,305 overnight visitors.

GSS explained that a visitor is a resident of Ghana who travels outside their usual environment for a period not exceeding 12 months for purposes other than employment in the destination country. Outbound same-day visitors returned to Ghana without spending a night abroad, while overnight visitors stayed at least one night outside the country.
Presented by Government Statistician Dr. Alhassan Iddrisu, the survey revealed that a significant majority of the expenditure – GH¢3.4billion – was attributed to outbound overnight visitors.

These travellers primarily visited friends and relatives (peaking at 40.6% of trips in Q3), with a significant portion also travelling for funerals.
Outbound overnight visitors aged 25–44 accounted for the largest share of visitors in each quarter. Female visitors aged 25– 44 dominated visits except in Q4 where males dominated (40.8%).

In contrast, the 77,501 outbound same-day trips, valued at GH¢59.8million, were predominantly for business and professional purposes (33.8% on average) followed by funeral-related travel.
Outbound same-day visitors aged 25-44 recorded the highest proportion in Q1 (49.0%), while visitors aged 0-14 had the highest share in Q3 (48.8%).
Rationale
Dr. Iddrisu emphasised that the survey is central to Ghana’s tourism planning and developing the Tourism Satellite Account (TSA), which measures the sector’s real contribution to the economy.
It provides reliable data on how Ghanaians travel, spend and engage in tourism, offering insights to guide investment, policy and service delivery.
The DOTS also aligns Ghana with international standards and supports the UN Sustainable Development Goal (SDG) 8, Target 8.9.1, which tracks tourism’s direct contribution to GDP and economic growth.
Regional and spending patterns
Greater Accra Region was the leading point of origin for overnight travellers, with quarterly figures ranging between 30,000 and 50,000. For same-day trips, Ashanti Region consistently recorded the highest number of travellers.
West Africa was the top destination for overnight travellers, receiving 242,055 trips throughout the year – with the highest quarterly volume of 73,069 in Q1. This reflected a strong sub-regional lane in mobility and culture.

The most significant spending by overnight visitors, however, was directed toward North America (GH¢734.70million) and Asia (GH¢721.50million).
For same-day travellers, Togo was the primary destination and recorded the highest on-trip expenditure at GH¢41.65million.

The data revealed a strong preference for self-arranged travel, which accounted for almost 90% of the GH¢3.03billion in on-trip expenditure by overnight visitors.
Policy recommendations
In response to the substantial outflow of travel spending, GSS noted that the country outbound tourism market is vibrant driven by young adults particularly professionals aged 25-44.
As such, GSS urged government to invest in transport and hospitality infrastructure to retain more spending locally and consider tax breaks for agencies that design outbound packages using local services and products.
The report also called on the private sector to develop comprehensive travel packages and quality local products to capture more value, while development partners were encouraged to fund training and digital tools for small tourism businesses to enhance competitiveness.
 
            



















