– tactfully manage the transition to an omnichannel regime for better effect
The customer lifecycle journey begins when the customer becomes aware of your brand, a first interaction takes place leading up to the point where the customer ends the relationship with you. During this timeline, the customer gets to...
As the first quarter of 2023 gets underway, people have mixed expectations of what the year will bring. Here are three difficult questions every business will have to answer in the new year.
What if high inflation continues?
In any standard economy, some amount of inflation is normal. The problem...
There were positive signs in the last year globally, as tourism-recovery accelerated to reach 65% of pre-pandemic levels. COVID-19 hit the tourism industry hard; however, as predicted, there was always going to be a rebound because tourists cannot and will not stop travelling. A friend was telling me his...
Risk identification & assessment
In the previous part, we looked at BCM and its importance in every type of organisation. The main areas of focus in BCM were also introduced. Today’s episode will look at Risk Identification and Assessment in the BCM process.
Risk identification and assessment is a critical component...
Today is World Wetlands Day on the theme: “Time for Wetland Restoration.” This year’s celebration marks the 52nd anniversary of the Day, instituted to raise global awareness about the critical role of wetlands in sustaining human lives and the earth. This day also commemorates the date when the Convention...
Times are hard nowadays and everyone is looking for alternative ways of cutting costs in doing business without compromising quality particularly when it comes to expenditure on capital projects like building. The housing and infrastructure deficit in Ghana keeps widening with time and it appears all hopes are lost...
“If Lehman Brothers had been a bit more Lehman Sisters … we would not have had the degree of tragedy that we had as a result of what happened” – Christine Lagarde, President of the European Central Bank
Contemporary times have witnessed regulators, policymakers and advocacy groups in many parts...
As the world becomes increasingly digital, businesses of all sizes and industries are recognizing the importance of maintaining a strong online presence. This includes not only actively promoting their products and services, but also closely monitoring their reputation on the web. In Ghana, where the business landscape is rapidly...