By Mohammed ALI Omnichannel retailing is a retail concept that unifies all consumer touchpoints into a seamless experience. Verhoef et al. (2015) describe the concept...
By Ethel COFIE Innovating in highly regulated industries like Banking, Insurance or Healthcare often feels like attempting an intricate dance while bound by constraints. The...
By: Ferdinand D. ADADZI Introduction Timestamp: Thursday, 14th March, 2024 @ 10.06 pm. We are back to erratic power supply.⚡️ ⚡️ ⚡️ You can call it dumsor...
By Tarsicius Edem DORPENYO FAQ 1. How do I identify my target audience? Marketing is the cornerstone of any successful business, and African entrepreneurs navigating the...
Successful internal communication is essential in the ever-changing world of contemporary organisations. Businesses' communication tactics need to change with them. The importance of feedback...
By Amos SAFO Many advocates, gender activists, development agencies and civil society organisations have been making a strong case for the inclusion of women in...
By Cina Lawson and Rory Stewart For decades, the international community has grappled with the challenge of ending extreme poverty, which is the leading Sustainable...
…global players exploring opportunities within AfCFTA By Kestér Kenn KLOMEGÂH The scramble for the multidimensional control of the African continent by global players is a geopolitical...
By Yao Afra Yao Opening An Elephant, Umbrella, and Butterfly walked into a bar But before they could say jack The whole darn place was on fire… On Cynicism The...
By J. N. Halm What was your preferred mode of study when you were a student? Group study or studying alone? Were you a lone...