Standard Chartered Bank Ghana (StanChart) has once again introduced its exclusive partnership with English Premier League Liverpool Football Club (LFC) promotion for clients to win an all-expense paid trip to watch games at Anfield, the home grounds of Liverpool.
The ‘Road to Anfield’ campaign requires current and potential clients of the bank to save more and score more points that will place them in a position to emerge the ultimate winner.
The launch happened during a viewing party of the game between Liverpool and Chelsea that ended 1-1 in their Premier League opener for both teams, at the Labadi Beach Hotel in Accra.
To participate in the competition, new clients must open an account within the campaign period which runs for the next six months via the SC Mobile app or visit any branch of the bank, and fund it with multiple deposits. This earns them more points anytime they deposit. Existing clients shall refund their account and continue to transact, such as swiping their debit and credit cards and buying insurance and investment products, to earn more points.
Head of Wealth Management – StanChart, Dr. Setor Quashigah, in her remarks, emphasised that the brand is very passionate about its partnership with Liverpool and wants its clients to also share in this experience by visiting the home grounds of the historic English club.
“We want our clients to experience the Liverpool fever; that is why we keep doing it because our clients asked for it and we said: ‘why not?’ We will take you all the way to Anfield to experience it and come back with stories about Standard Chartered Bank.
“This is simply a bank more, score more points campaign. We are offering customers an opportunity to accumulate points from banking transactions that lead to exciting monthly prizes, including authentic Liverpool-branded merchandise and the ultimate all-expense paid trip to Anfield to watch Liverpool Football Club play,” she said.