Young Ghanaian menswear designer, Seth Mensah, has won the KGL Foundation-sponsored ‘Style Man Project’ fashion competition as part of the 2022 Ghana Menswear Week #GHMW event held at the World Trade Centre in Accra on August 28.
The CSR initiative of the menswear week organization, which aims to unearth, nurture, manage the next generation of menswear designers, and help project their creativity worldwide, had three (3) finalists – Seth Mensah, Gabriel Edem Kumah and Hannah Awotwe – selected through online applications, and given the task of creating four (4) looks from sustainable Tie Dye fabrics.
They were judged based on creativity, uniqueness, talent and the correct use of fabrics for perfect delivery of the final attires by Faith Senam (Fashion PR Specialist), Emmanuel Ekuban (Creative Director, Debonair Afrik) and Nana Mensah (Founder Ghana Menswear Week) – who served as the competition jury.
Their unique creations were showcased on the runway of Ghana Menswear Week 2022 where the eventual winner was announced in front of the live audience to thunderous applause and excitement.
For his prize, Seth will be given an opportunity to participate in an international fashion week facilitated by KGL Foundation, a brand new Mondrian Pro phone from TECNO Mobile Ghana, a year brand management, mentoring and PR services from e’april PR and www.melangeafrica.com and a look book photo shoot from Vine Imagery – all partners of the event.
Meanwhile, the 2022 event #RenaissanceMan will premiere on September 10 virtually via selected online platforms and GH One TV Ghana (DSTV Channel 361 & GO TV Chanel 179) across Africa, and feature talented Ghanaian designers such as Kojo Boadi, Mayaase Signature, Eccentric Clothing, Jay Ray Fashion, El bryte and Body Lab from Nigeria, Ibrahim Fernandez, Samarra, Studio Madoch from Ivory Coast, Kais Divo Collection from Uganda, as well as collections from the Style Man Project Finalists.
Ghana Menswear Week 2022 was produced by Fame Model Management, sponsored by TECNO Mobile Ghana, KGL Foundation, Hectors Underwear, and partnered by www.melangeafrica.com, Debonair Afrik, Vine Imagery, Models & Agencies Network of Ghana, West Africa Modeling Awards, Mr. Model Africa organisation.