Chris Koney’s column : Shatta Wale, Africa’s best kept secret!  

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After securing the biggest collaboration in the history of Ghana music industry with Beyoncé, Ghanaian musician and African Dancehall King, Shatta Wale doesn’t seem to be giving up.

A few weeks ago, Billboard released a list of artistes across eleven African countries whose content on YouTube gained a lot of views in 2019. The list dubbed “The most-watched homegrown artists across Africa” sought to unearth the top five artistes in 2019. For Ghana, the leading artiste was Shatta Wale who led the list with 13.26 million views.

After the release of the much anticipated Reggae album ‘Tropical Cruises to Jamaica’ recently, Shatta Wale become the first and currently only Ghanaian musician to be featured on the famous advert boards at the New York Times Square. In just 24 hours after being listed for pre-order on Amazon, ‘Tropical Cruises to Jamaica’ headlined by Shatta Wale, made history by hitting number one for bestselling Reggae album, an enviable record.

The 25 track album is produced by Contractor Music Group from Jamaica and features top selling global superstars from Jamaica including Capleton, Sizzla, Beenie Man, Vybz Kartel, Elephant Man, Don Yute, Mojo Morgan, Wayne Wonder, Singing Melody, Peetah Morgan, Tommy Lee Sparta, Skillibeng, Voicemail and Royce Da59.

On the release of the album in June 2020, an elated Sean ‘Contractor’ Edwards, the Executive Producer recounted the great feedback the team had received from music lovers around the world and how Shatta Wale’s song on the album titled “Dream” was trending all over.

“The album is a high intensity reggae vibe that is captivating reggae lovers around the globe and I have no doubt this piece of work is going to blow people’s minds globally. A lot of work has gone into this project, from the artists that voiced on it to the sort of promotion planned. We are excited with Shatta Wale headlining the album and his song has some real fire working the magic,” he added.

Shatta Wale possesses an incredible ability to connect and champion the realities of a generation of loyal music fans. His gritty, authentic sound is the fuel of Ghana and Africa’s music and entertainment scene and being discovered by fans globally.

A current brand ambassador for Kasapreko’s Storm Energy Drink, Infinix Mobile, Sibi Men and Women Capsules, Shatta’s music encapsulates the spirit of a growing nation and he will soon tell the story of Ghana and Africa to the world. He could be best described as Africa’s best kept secret.

Organically, he forged a blend of Afro-Beat inspired Dancehall-Reggae music that effortlessly carries the hopes and dreams of millions of fans. He collaborated with some of music’s most celebrated voices from global superstar including Beyoncé, Major Lazer, Vybz Kartel, Burna Boy, Davido and several others.  Shatta has won over hundred awards, accolades and is ready to amplify the energy of his music to the rest of the world.

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