On 16th March 2023, Decathlon Ghana, Kawukudi was abuzz with excitement as the community of Kanda came out in large numbers for the ‘Love Brewed in Kanda’ health screening initiative.
The event was organized by ReZultz Advertising, an award-winning strategic and creative marketing communications agency, that is situated in Kanda for the past 11 years. The goal of the initiative was to encourage preventative healthcare among the residents of Kanda and Emmanuel Eye Clinic partnered with ReZultz Advertising to make this event a success.
Love Brewed in Kanda offered the residents of Kanda an opportunity to get their health checked by medical professionals. The screening covered a range of medical tests, including blood pressure, blood sugar, eye, and hepatitis B tests among others. Additionally, medical professionals from Emmanuel Eye Medical Centre were available to offer health education and advice to the community members.
In an interview with the media, Justin Antwi-Darkwah, the Chief Operating Officer of ReZultz Advertising, emphasized the importance of giving back to the community that has supported the business for the past 11 years. “We recognize the need to show support to the community that has shown us love all these years. As a responsible corporate entity, we have a duty to contribute positively to the welfare of the people we serve,” said Mr. Antwi-Darkwah.
The event was a massive success, and it would not have been possible without the support of the Kanda community. Love Brewed in Kanda was the company’s way of fulfilling its corporate social responsibility.
The event was graced by the representative of the assembly man, Mr. Adamu Abdul, who commended ReZultz Advertising for the initiative. He urged other businesses to follow in the footsteps of ReZultz Advertising and give back to the community that supports them.
Love Brewed in Kanda was not only about health screening. The event was also a platform for community members to interact with one another and have fun. There were several activities that community members could participate in, including games, music, and dancing.
The Love Brewed in Kanda initiative was particularly important because preventative healthcare is often neglected in many communities, especially those that lack access to quality healthcare services. Overall, the Love Brewed in Kanda event served as an excellent example of how corporate social responsibility can positively impact a community.
By providing access to preventative healthcare and education. ReZultz advertising and Emmanuel Eye Clinic demonstrated their commitment to the health and well-being of the Kanda community.
