“There is only one boss, the customer, and he can fire everybody in the company – from the chairman down – simply by spending his money somewhere else.” – These were the words of Sam Walton, an American businessman and Chief Executive Officer of Wal-Mart Stores Inc. This underscores the centrality of the customer in the sustainability of every business. The consciousness of this is what motivated our customer-centric sense of responsibility that has brought us this far.
Still being the trail-blazer in the real estate industry in Ghana, particularly in the area of affordable housing, with a combine clientele of over 3,000 and still counting, we could not have come this far if we were doing the ordinary. Get a glass of fruit juice and stay tuned as I take you on a virtual tour of facts that made Adom City Estate a formidable brand. First is the fact that we are the only real estate company in Ghana that price our properties (lands and houses) in Ghana cedis, and this made Adom City Estate the most competitive in pricing, particularly under this precarious economic crisis where the cedi took a nose-dive in value against the US dollar and other major currencies. A practical demonstration here is a competitor price of US$450,000 (name withheld for ethical reasons) for a 2-bedroom house which when converted into Ghana cedis can buy two of same properties in Adom City Estate.
Second is the quality of houses we deliver to our customers over the years. We have the most robust building and construction team in place. This team comprises top-notch architectural designers giving us designs while taking into cognisance customer taste, preference and affordability. Additionally, our seasoned quantity surveyors present us with accurate estimates. This helps us avoid wastage that may have occurred as a result of inexperience or the lack of requisite technical know-how or both. The other is our award-winning structural, civil, landscaping, planning and artisan sub-contractors who ensure that the final product of the house in Adom City Estate is a solid structure in a perfectly planned gated community, with properly-built drainage systems, eco-friendly ambience and above all, at a very competitive price.
Sight must not also be lost of the great job of our quality control team that engages our customers from the starting of the building to completion. This allows our customers to visit the site on regular basis if they so wish to inspect their projects as the building progresses. By so doing, customers have the opportunity to see the kind of building materials that go into their building, and have the right to raise concerns if any for changes to be made. This also accords them the opportunity to make internal structural changes to the building as construction progresses to suit their preferences. So, the final product is definitely a house that is standard by all technical and quality permutations.
Third, is the fact that the security of our clients living in the estate is our topmost priority. That is why all our communities are gated, giving you first level security. This notwithstanding, we have our manpower security team at vantage points round the estate and all the entrances and exits of the estate. Out of the security team is a well-resourced patrol unit that patrols the whole estate 24/7 providing security. However, we are taking this to another dimension by the commissioning of our Police and Fire Service Post come December 2022. This Police and Fire Service Post in the estate will ensure a 360o security and fire safety of residents.
Last but not least is the fact that Adom City Estate once again is the only real estate company in Ghana that gives warranty on our houses to clients. What this means is that Adom City Estate takes full responsibility for fixing, replacing, et cetera, all major problems that may have occurred within this period after the handing of the property to the client.
In conclusion, the extraordinary aftersales services we provide to our clients is noteworthy. Our Estate Management Company – ACE Property Management – ensures all your sanitation, repair works, utilities such as water and electricity, street lights, et cetera are taken care of at fantastically lower estate management fees.
It is, therefore, not a surprise that the endorsement of these clients led to the winning of this prestigious award, the ‘Best National Customers’ Choice Real Estate Company of the Year 2022’, by Zelittemedia. Zelittemedia is one of the renowned media and consulting firms in Ghana and beyond. They are the organisers of Ghana-West Africa Business Excellence Awards, Ghana Accountancy and Finance Awards, Ghana Business Standards Awards, National Customers’ Choice Awards, etc. Adom City Estate still remains the leading real estate company in Ghana. Stay tuned for the launch of the Aseda Kese promo! this November 2022, dubbed: ‘Buy a House, Pay Outright and Get a Plot of Land Free’. Adom City Estate: Still the Pride of Housing.
