The new Chalé Socks Athletics Collection is an active wear range carefully designed for people with active lifestyles. The pieces seek to capture the competitive spirit of Africa into an active wear piece, and provides an alternative to already established and well-known brands.
Chalé Athletics is made up of three pieces, the MaskMan X, Chalé WVS and Chalé WVS ankle socks, and with plans to introduce new designs seasonally. MaskMan X comes in yellow and black while the Chalé WVS waves comes in black and off-white. The ankle comes in off-white, beige, black colours.
Kurtis Kudjo, Designer and Co-founder at Chalé Socks shared that: “It is our intention to compete in the global market of athletic socks, and we are making a bold statement with the launch of our Athletics Collection.”
Every piece in the Chalé Athletics Collection is composed of 75 percent cotton, 20 percent polyester, 5 percent spandex, and features Signature WVS insignia print to the side/ Signature MASKMAN™ X insignia embroidery, CHALÉ logo print to the side.
Chalé Socks is a Ghanaian brand offering culturally inspired socks while telling stories of strong African heritage. The brand is inspired by the creative exploits of the people of Agotime-Kpetoe, a weaving community in the Volta region of Ghana. Chalé Socks are made for people who not only choose to walk or run their own path, but are also willing to ensure others have the opportunity to do the same.
Every purchase of a Chalé Socks goes to support the brand’s ‘OneChalé Project’, which gives back to children in creative but underprivileged communities.
Products of Chalé Socks can be purchased via website www.chalesocks.com and also stocked in Ghana at LokkoHouse, Wild Gecko, Naya by Africa and The Lotte; in South Africa at AfricaRise; in Germany at Akuas Family, AfroSchick; USA at Adorn Me Africa, IndigoStyle; Barbados, Afro.disiak.