FanMilk PLC, in the latest addition to the heritage FanIce brand, is again thrilling consumers’ taste bud with the introduction of the FanIce strawberry flavour in a bigger pouch size.
The launch comes after the successful introduction of limited-edition tubs under the ‘Art of Freedom Campaign’ in December 2021.
The new FanIce strawberry flavour in the pouch design follows that of the Freedom campaign and architecture, with the true embodiment of the Ghanaian exuding artistic freedom celebration.
Samuel Dery, Marketing Director for FanMilk PLC in his remarks said: “We are happy about the excitement we have created around the brand with the introduction of the limited-edition ‘Freedom’ design which we have adopted for our FanIce Range. I am particularly happy because as a business, we continue to innovate in line with our consumer needs which is today the Launch of FanIce Strawberry in a Bigger Pouch with the Freedom design.”
Adding to that, he encouraged consumers of the brand’s products to look forward to more exciting offerings to indulge everywhere and anywhere as they celebrate the cherished heritage of the country. “FanIce, Still So Nice” he shouted.
To officially launch the FanIce Strawberry, sensational Ghanaian Afropop/R&B artist, Raphael Camidoh Kofi Attachie, popularly known as Camidoh surprised and trilled employees at the FanMilk Head Office to amazing compositions from his huge intriguing creative archives.
FanIce is also available in a bigger vanilla pouch size with the new Freedom design. Grab your FanIce Strawberry and Vanilla pouches now available in shops, supermarkets and from mobile vendors in major cities across the country.
The products are now available in different sizes such as FanIce Vanilla 145ml and the new Strawberry &Vanilla 180ml.
In conclusion, the marketing director emphasized that the publics favourite on the go indulgence just got better. “You can now taste freedom in a bigger pouch size and a new flavour in the latest addition to the heritage FanIce brand we are offering. Grab yours now and continue to enjoy the true taste of freedom,” he ended.