So Energy boosts customer experience in downstream sector

Some dignitaries and staff of So Energy at the official opening

So Energy, a leading oil marketing firm and Sahara Group’s subsidiary, has again enhanced customer access to unique service experience by officially opening he So Kojokrom Station, located on the Takoradi highway in the Western Region of Ghana.

The new station, beautifully presented in the modern and vibrant colours of the So Energy brand, will serve both private and commercial vehicles in Kojokrom as well as other suburbs of the Takoradi Metropolis. This is in line with the company’s plan to transform the sector through seamless access to top-quality products and services.

Managing Director of So Energy, Yvette Selormey, launched the ‘one litre is one litre campaign’ to promote the gold standard for transparency, quality, accessibility and sustainability in Ghana’s downstream sector.

“We have continued to raise the bar in the sector over the past 18 years, and we remain unflinching in our resolve to keep improving the quality that has made the So Energy brand associated with reliability, efficiency, convenience and safety in Ghana,” she said.

She further indicated that retail expansion will see So Energy grow its network of customers and stakeholders in the sector markedly, to replicate the exceptional performance of its parent company – Sahara Group.

Representative of Sekondi Takoradi Municipal Chief Executive, Afua Hayford, said the region is delighted to have a new retail station in the municipality. “We are hopeful that this new So Energy station will create employment for our youth and increase revenue for the region in general to help fund developmental projects.”

Ms. Selormey said So Energy is also driving its safe and clean energy campaign across the value chain of its business through strict applications of its ‘accountability matrix’ that holds the company and all its stakeholders accountable to the highest standards possible in the process of Sourcing, handling, storing, transportation, distribution and sale of its products.

“At So Energy, every member of the team is wired to play the role of business leaders for each function, thereby making sure that we achieve our collective resolve of leading the quest for professionalism and service excellence in the sector,” she added.

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