Electroland Ghana Limited (EGL), largest distributor of Samsung, Midea, ABB Electricals and other brands of household appliances in the country, has unveiled the latest brand of Samsung products onto the local market.
The newly launched line of products stocked in Electroland Shops nationwide includes; Crystal UHD TV, Frame TV, QLED 8K, Samsung MX-T70 and MX-T50 Sound Tower series, and enhanced range of wind-free air conditioners.
Chief Marketing Officer, Samsung West & Central Africa, Dudu Mokholo, in his statement on the novelty Samsung Frame TV set said: “With The Frame TV you can expect what feels like a home makeover. It offers stunning picture quality, awe-inspiring sound and innovative features that effortlessly become an opportunity to showcase your own artistic taste. We are pleased to offer a product designed for the discerning tastes of Samsung customers.”
The most unique and spectacular feature of the Frame TV is its ability to move into Art Mode when it is off. Just like how a framed picture looks different on the wall depending on the time of day, the Frame TV adjusts the screen brightness based on the ambient light in the room, using its in-built motion and brightness sensors.
Another fascinating product is the new Crystal UHD TV, which brings high-resolution content to life in a whole new way, delivering a viewing experience in a mainstream UHD. Controlling all function with Voice Assistant and enjoying multiple contents on one screen with multi view are just some of the additional advancements on the TV.
Speaking at the launch event, Managing Director of Electroland, Nour Seklaoui, emphasised that EGL is the first to introduce the Frame TV and the wind-free air conditioners, among others, to the local market and this is aimed at ensuring that consumers get the best of every innovation in home appliances by top brands around the world.
He added that special discounts, payment models and free gifts are in place for the public when they purchase any of the products.
Managing Director, Samsung Ghana Limited, Eugene Nahm, commended EGL for continuously leading the way in bringing new innovations to the market and indicated that Samsung TV has been constantly paving the path for technological innovations by offering consumers a new TV experience and a future for global TV industry.
Actress and Brand Ambassador of Electroland, Jocelyn Dumas, described the wind-free air conditioners as fascinating and more comforting, considering its stand-out features such as AI sensitivity, up to 77 percent energy saving efficiency and fast cooling.
The wind-free air conditioners enable a new way of life that is cool, fresh and convenient with its exclusive wind-free Cooling technology that provides you with a cool indoor climate without the discomfort of direct cold airflow. Clients can choose from ranges like the AR3000, AR4500, AR5500 or the AR7500.