2025 MSME Day to focus on enterprise empowerment for digital & sustainable future

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The Ministry of Trade, Agribusiness and Industry (MOTAI) in collaboration with Ghana Enterprises Agency (GEA) and other key stakeholders within the Micro, Small and Medium Enterprise (MSME) ecosystem, to commemorate the 2025 International MSME Day with a national celebration in Accra.

The celebration will also be partnered with international collaborators, including the United Nations (UN), represented by United Nations Capital Development Fund (UNCDF), United Nations Conference on Trade and Development (UNCTAD), United Nations Development Programme (UNDP), the European Union (EU), German Development Cooperation (GIZ), as well as MTN Ghana, MobileMoney LTD and Stanbic Bank.

This year’s event, which is to be commemorated under the theme “Empowering MSMEs, Connecting Entrepreneurs for a Digital and Sustainable Future,” will highlight the government’s renewed push for digital transformation, inclusive economic growth, and strengthened institutional support for MSMEs as drivers of innovation, job creation, and resilience.

Minister for Trade, Agribusiness and Industry, Elizabeth Ofosu-Adjare, speaking ahead of the celebration, emphasised the government’s renewed commitment to the sector, reaffirming its commitment to building an economy where every Ghanaian entrepreneur, no matter how small, could grow, innovate, and compete on the global stage.

“MSMEs are the backbone of our national transformation, and we are positioning Ghanaian MSMEs to not only thrive locally but to become active players in global supply chains. By embracing digital tools and platforms, our entrepreneurs can break traditional barriers, expand their market reach, and compete confidently on the international stage,” she said.

On her part, Chief Executive Officer of the GEA, Margaret Ansei, said, “This year’s celebration aims to highlight the vital role MSMEs play in driving inclusive and sustainable development, especially in job creation, wealth creation, and innovation. A key goal is to promote the adoption of digital tools and technologies, targeting at least 70 percent of participating MSMEs.

“The event will also seek to connect 200 MSMEs with essential digital infrastructure and mobile banking services to enhance operational efficiency and access to finance.”

Technical Specialist, UNCDF Ghana, Arianna Gasparri, highlighted the need to leverage digital ecosystems for increased MSME productivity.

“We are proud to support this year’s MSME Day. This initiative goes beyond funding; it’s about building resilient systems that unlock private sector investment in underserved markets. This event is one of many critical platforms through which we harness digital opportunity to empower MSMEs and drive inclusive growth,” she said.

Chief Enterprise Business Officer for MTN Ghana, Angela Mensah Poku, taking her turn, also commended the GEA and its partners for the initiative to bring all players in the ecosystem together to deliberate on issues that will upscale MSMEs’ operations in Ghana.

She said, “At MTN Ghana, we are committed to providing MSMEs with digital solutions that allow them to connect to the rest of the world, operate more efficiently and gain access to digital finance services conveniently on MoMo. We look forward to connecting with all MSMEs to support them to do their business, Smarter, Faster and Better.”

The event is expected to bring together over 250 stakeholders from government, development partners, the private sector, academia, and MSMEs, with a livestream audience expected to exceed 1,000 viewers both locally and internationally.

Activities for the day include a high-level policy dialogue, MSME Clinic, capacity-building initiatives, a digital innovation showcase, and a Made-in-Ghana exhibition.

The event will also focus on inspiring success stories, promoting peer-to-peer learning, and tackling longstanding challenges confronting entrepreneurs.

A curated exhibition will feature innovative, high-quality ‘Made-in-Ghana’ products and services to enhance visibility and market access for local businesses.

Through dedicated business clinics, participants will receive on-the-spot support from regulatory agencies and financial institutions on issues such as compliance, access to finance, and business development.