Tasty Tom, the leading packaged tomato mix brand and a household name in Ghana’s food industry, has commence prizes presentation to winners in its over 70,000 prizes ‘Gye Wo Sika’ promotion.
The ‘Gye Wo Sika’ promotion honoured regular consumers of the brand’s 2.2kg package products. This loyalty gives back exercise began running in January this year, offering cash rewards ranging from GH₵5 to GH₵10,000.
‘Gye Wo Sika’ means ‘Take your money,’ in the Akan language and the promotion has been so designed to reward and appreciate the continuous patronage by households, restaurants, and chop bars across the country who patronise the 2.2kg product.
Winners claim their cash prizes by simply presenting the winning lids to any of the 42 Tasty Tom distributor outlets nationwide and the prizes are redeemed through MTN MOMO, making the redemption process simple and convenient.
“We are incredibly grateful for the continued loyalty of our customers, and with the ‘Gye Wo Sika’ promotion, we want to give back to those who are the backbone of Tasty Tom,” said Maame Ama Afful, Marketing Manager of the Tasty Tom Brand.
“We aim to show our appreciation by offering real, tangible rewards to hardworking people and business establishments who make the brand a part of their daily lives and celebrate the brand’s achievement,” she added.
Speaking on the significance of the promo, Jay Jagadip Anjaria, Business Head of Nutrifoods Ghana, said: “At Tasty Tom, we believe in more than just delivering quality product; we believe in rewarding the communities that support us. This promotion reflects our commitment to enriching lives and strengthening relationships with our customers.”
Over the past two months, the ‘Gye Wo Sika’ has already rewarded several Tasty Tom consumers across the country, notable among which are Seimarie Catering Services in Sunyani which has bagged GH₵10,000, X5 Plus Pub and Restaurant in Kumasi which has won GH₵ 2,000, Tasty Treats, a restaurant on Legon Campus which won GH₵5,000 and Haji’s Special Local Foods in Haatso which has won GH₵1,000.
To participate in the promotion, one must simply purchase one or more of the 2.2 kg cans of Tasty Tom and look out for winning lids. The promotion provides an exciting chance to win and win big, with numerous opportunities for both individual consumers and Hotel, Restaurant, and Café/ Catering (HORECA) businesses.
Produced by Olam Agri’s foods subsidiary, Nutrifoods Ghana Limited, Tasty Tom Tomato Mix is fortified with extra fibre to improve digestion and Vitamin A, D, E and K which are essential for ensuring good eyesight, immunity, muscular growth and building strong bones in consumers.
