What if the clothes you wear could alter your mood, sharpen your mindset or awaken a part of you long buried beneath fear or self-doubt?
This is not the premise of a fictional story but the very real, research-backed theme of a new book set to launch on Saturday, July 12, 2025 at 12:00 PM at the Life Assembly Auditorium, Ankonam Junction, off the Oyarifa Road, Accra.
‘The Psychology of Fashion’ is a deeply personal and thought-provoking exploration into the powerful intersection between fashion and psychology. Drawing on personal experiences, scientific studies and cultural observations, Benedicta Mcstill Peprah invites readers to look beyond the surface of style and into the substance of self-expression.
More than just a book, Psychology of Fashion is a call to self-awareness. It challenges readers to view their wardrobe as a toolkit for transformation; one that holds the power to elevate confidence, unlock new mindsets and reinforce purpose.
The launch event promises to be a rich experience, featuring a live reading from the book, a Q&A session with the author, book signing opportunities and networking with creatives, thinkers and fashion lovers from all walks of life.
This event is not only a celebration of a new publication but a moment to reflect on the deep ways in which fashion influences our daily lives. Whether you are a psychologist, fashion designer, student, entrepreneur or simply someone seeking deeper self-understanding, Psychology of Fashion offers something timeless and transformative.
