The FIFA Women’s Football Campaign 2025, held at Koforidua Technical University (KTU) over the weekend, successfully engaged 320 basic school girls in a transformative initiative aimed at advancing women’s football in Ghana.
FIFA’s Women’s global campaign seeks to increase female participation in football, ensuring equal opportunities and fostering the next generation of players, coaches and referees.
The initiative, led by Head of Women’s Football Development, Jennifer Amankwaa Sarpong, is aimed at inspiring young girls, nurturing talent and raising awareness about opportunities in the sport.
The campaign is part of FIFA’s global vision to engage 60 million girls and women in football by 2027, and also aligns with the Ghana Football Association’s (GFA) Women’s Football Strategy.
The GFA Women’s football strategy focuses on five key pillars: grassroots development, marketing and sponsorship, talent identification, refereeing and education.
Through interactive training sessions, skill drills and mentorship, the girls were empowered to embrace football as a pathway to personal and professional growth.
The programme also introduced the ‘Catch Them Young Referee’ initiative, designed to train young girls in refereeing, ensuring long-term sustainability in women’s football officiating.
As a mark of participation, all attendees received certificates of inclusion, reinforcing the campaign’s commitment to accessibility and empowerment.
“This initiative is a crucial step in breaking barriers and fostering a new generation of female footballers and leaders in Ghana. By investing in grassroots development, we are not only growing the sport but also creating opportunities for these girls to excel,” said Amankwaa Sarpong.
The GFA’s efforts underscore its dedication to elevating women’s football in Ghana while contributing to FIFA’s worldwide objectives. With this campaign, the association reaffirms its commitment to equality, talent development and the long-term growth of the game.