In the competitive landscape of rural and community banking, one institution consistently stands out as a trailblazer—Atwima Kwanwoma Rural Bank PLC (AKRBank).
True to its slogan ‘The Pace Setter’, AKRBank is setting benchmarks for innovation, customer satisfaction and financial inclusion in Ghana. As the nation marches toward its financial inclusion agenda, AKRBank is boldly leading the charge, proving that rural banking is not just relevant but revolutionary.
A legacy of excellence: AKRBank at a glance
Founded in 1983, Atwima Kwanwoma Rural Bank has become a pillar of strength and innovation in the rural banking sector. Headquartered at Pakyi No. 2 in the Ashanti Region, the bank operates 11 branches, serving communities with a range of tailored financial products.
With multiple Chartered Institute of Marketing Ghana (CIMG) Rural Bank of the Year awards under its belt, AKRBank has cemented its position as a leader in rural and community banking.
Its mission to transform lives through cutting-edge technology and exceptional customer care reflects its commitment to being Ghana’s ‘Pace Setter’ in rural banking innovation.
Digital transformation: Breaking new ground in rural banking
While other rural banks are grappling with the challenges of technology adoption, AKRBank has boldly embraced the future. Its suite of digital solutions is revolutionizing how rural banking is done.
1. The Mobile Banking App: Banking Anytime, anywhere
The AKRBank Mobile App is not just a tool—it’s a lifeline for customers who want convenience without compromising reliability. This app offers features unmatched in the rural banking space:
– Account-to-mobile wallet and vice versa: Seamlessly transfer funds between your bank account and mobile wallet.
– Utility payments: Pay for electricity, water and school fees in a few clicks.
– Interbank transfers: No matter where your recipient banks, AKRBank ensures swift transfers.
– Integrated complaint management: Customers can lodge complaints directly through the app for fast and efficient resolutions.
2. USSD Banking: Inclusivity at its core (Launching soon)
Recognising the digital divide in rural areas, AKRBank is introducing USSD banking for customers without smartphones. This groundbreaking service mirrors the mobile app’s features, ensuring even those with basic phones can enjoy modern banking.
Customer service that sets the pace
In the rural and community banking sector, customer care is often overlooked—but not at AKRBank. The bank’s dedicated customer service channels, including telephone and email support, ensure that customers’ voices are heard and their issues resolved swiftly.
This commitment to excellence reinforces AKRBank’s position as the go-to rural bank for those who value service and reliability.
Financial strength backing innovation
AKRBank’s financial performance speaks volumes about its leadership in rural banking:
– Profit Surge: A 146 percent increase in profit before tax in 2023 positions AKRBank as a financially resilient institution.
– Deposit Growth: With a 28.5 percent rise in customer deposits, AKRBank is winning the trust of the communities it serves.
– Technological investments: Unlike its peers, AKRBank is channelling resources into scalable digital infrastructure, ensuring seamless operations and future growth.
The rural banking pioneer in financial inclusion
AKRBank’s alignment with Ghana’s National Financial Inclusion and Development Strategy (NFIDS) is a testament to its forward-thinking approach. While other rural banks are catching up, AKRBank has already positioned itself as a leader in:
– Expanding financial access: Digital platforms like the mobile app and USSD banking bring financial services to remote areas.
– Empowering entrepreneurs: Loan products tailored for small and medium enterprises (SMEs) fuel local businesses, driving community development.
– Promoting financial literacy: The bank actively educates customers on leveraging digital tools to make informed financial decisions.
Why AKRBank is “The Pace Setter” in rural banking
In a sector that often struggles to keep up with modern demands, AKRBank is a shining example of how rural banks can lead, innovate and inspire. Its unparalleled commitment to customer satisfaction, cutting-edge technology and financial inclusion initiatives sets it apart from the competition.
Choosing AKRBank is choosing progress, convenience and excellence—a decision that echoes the bank’s promise to always be ahead of the curve.
Bank with the Best—Join the AKRBank Revolution Today!
Experience banking like never before with Atwima Kwanwoma Rural Bank, “The Pace Setters” in Ghana’s rural banking sector. Whether you’re a seasoned entrepreneur or a first-time account holder, AKRBank has something for everyone.
Download the mobile App, watch out for the upcoming USSD launch, or visit any of our branches to join the future of rural banking.
AKRBank isn’t just a bank—it’s your partner in financial growth. Together, we’re setting the pace for a financially inclusive Ghana.
