LB Group, founded in 2011, has evolved to become one of the leading real estate brokerage companies in Ghana, spearheaded by CEO Nana Akua Maafo-Dosoo.
The company boasts an impressive portfolio, including the development and sale of Ghana’s largest single high-end luxury real estate project, Chain Homes, Airport East.
She is making significant strides in Ghana’s real estate and construction sectors by championing sustainable building practices.
Despite these industries being traditionally male-dominated, she has carved out a prominent position and is actively contributing to the growth of Ghana’s economy.
Her leadership is particularly notable as she pushes for eco-friendly building solutions amid increasing concerns over climate change.
At the recent Appeatse Reconstruction Project Commissioning, she announced Builders.com ambition to lead in eco-friendly and green housing initiatives under LB Group’s umbrella.
In her advocacy for green building practices, the CEO emphasised the urgent need to address global warming.
She highlighted how conventional construction methods contribute to climate change through factors like high temperatures and rising sea levels, which affect the ozone layer.
By integrating green building principles, she aims to mitigate these impacts and align with global efforts toward sustainability.
Her proactive stance reflects broader industry trends where various sectors, including automotive with electric vehicles, are embracing environmentally-friendly practices.
Her initiatives not only mark her as a pioneer in Ghana, but also underscore the critical role of sustainability in shaping the future of construction and real estate industries worldwide.
LB Group, under the leadership of Nana Akua Maafo-Dosoo, is positioning itself as a trailblazer in green housing across Africa, starting from Ghana.
With a well-established background in traditional construction, the company is now committed to spearheading eco-friendly developments and setting new standards for sustainable building practices.
Her vision extends beyond mere leadership; she is actively encouraging her industry peers to join the movement toward sustainable construction. She emphasises the significant advantages of this approach, highlighting not only the environmental benefits but also the positive impacts on local economies.
Importantly, she stresses the potential to boost reliance on locally manufactured products, thereby fostering regional economic growth and stability.
By promoting sustainable building practices, LB Group aims not only to innovate within the construction sector, but also to create a ripple-effect that influences industry practices across Africa.
Nana Akua’s leadership underscores a strategic shift toward environmentally conscious development, reflecting a commitment to both global sustainability goals and local economic empowerment.
Citing data from the UN Environment Programme, she emphasised that construction and building activities account for a substantial 37 percent of global emissions. This figure emphasises the urgent need for sustainable practices within the sector.
Moreover, she pointed out specific high-carbon footprint materials like aluminum, steel and cement, which are commonly used in construction and contribute significantly to these emissions.
A World Bank report indicated that the construction sector alone is responsible for over 15 percent of the country’s CO2 emissions.
This statistic highlights the local impact of unsustainable building practices and underscores the opportunity for significant environmental improvement through green building initiatives.
The CEO of Builders.com is passionately calling upon stakeholders across Ghana and Africa to embrace green building practices, envisioning a continent where eco-friendly housing solutions are not just a choice but a standard. “Let’s house Africa. Let’s go green. Let’s build eco-friendly homes.”
Nana Akua Maafo-Dosoo is not only a trailblazer in Ghana’s real estate industry, but also a passionate advocate for women’s empowerment, family values and social responsibility. As CEO of LB Group, she exemplifies leadership that transcends professional success to embrace broader societal impact.
In her personal life, she balances the demands of her career with her role as a mother and wife with determination and purpose.
Her commitment to excelling in all these areas is a testament to her resilience and dedication to setting a positive example for women in the real estate and construction sectors.
Her impact extends far beyond her business achievements. She is a role model who embodies resilience, compassion and a deep commitment to making a positive difference in the lives of others. She is a force to reckon with!
