The Agricultural Development Bank (ADB) PLC has opened a new branch in Ejisu in the Ashanti Region as part of its commitment to leveraging digital platforms as well as brick-and-mortar channels to bring banking closer to the doorsteps of its cherished customers and the general public.
The new branch was opened for business on Monday, July 1, 2024, and is located next to the Ejisu Divisional Police Office, with a GPS address: AE-0000-9653. The Bank also operating its old location (now Ejisu Market Agency), after its renovation, to complement the Bank’s digital platforms and the new branch.
The new branch brings the Bank’s total network locations to 89, made up of 83 branches and 6 agencies. It will provide 360-degree banking services including Commercial & SME Banking, Trade Financing, Corporate Banking, Retail & Consumer Banking, Electronic Banking, Asset Financing, Parastatals & Institutional Banking. Other services to be provided by the new branch include remittance, collections and more.
The opening of the new branch is in line with the expansion strategy of the bank and also in response to calls by our valued customers and other key stakeholders in Ejisu and its environs to extend our services to other parts of the area.
In a brief remark, the Managing Director of the Bank, Alhaji Alhassan Yakubu-Tali, stated that the opening of the new branch forms part of ADB’s broader vision to expand its footprint across the country, bringing banking to the doorsteps of our cherished customers and the general public.
“Over the past few years, ADB PLC embarked on an ambitious growth strategy, focusing on enhancing its service delivery, adopting innovative technologies & digital services, as well as expanding its brick and mortar branch network to make banking more accessible to our customers and the general public as whole,” he said.
“The opening of the new branch is therefore an opportunity for the Bank to extend its services to other areas within Ejisu and to meet the diverse banking needs of our customers in general,” he added.
He mentioned that with the expansion of service in Ejisu, banking is now more accessible to both existing and potential customers and urged them to visit or contact the new branch or the agency for all their banking needs or transactions.
The Acting General Manager of Retail Banking, Mr. Frank Okyere-Adarkwa, also expressed enthusiasm about the prospects of the new branch and the agency in Ejisu. Mr. Okyere-Adarkwa stated that the opening of the new branch, in particular, reinforces the Bank’s retail vision of making banking accessible to both customers and potential customers.
The Area Manager in charge of Ashanti, Bono, Bono East and Ahafo regions, Mr. Felix Segu Eshun, also expressed excitement about the opening of the new branch. He stated that the new branch will not only allow the area as a whole to deepen banking relations with our valued customers, but will also create an opportunity to reach other areas of the market and to onboard potential customers.
Market storms, sales activations, media and other stakeholder engagements, among others, have been rolled out as tactical activities to create top-of-mind-awareness (TOMA) of the new branch to support sales drive.
