Advans Ghana Savings and Loans Limited has been recognised as Savings and Loans Company of the Year 2022, and Most Promising HR Management, Banking and Finance at the 34th Annual National Marketing Performance Awards and HR Focus Conference and Awards 2023 respectively.
The awards further affirm Advans Savings and Loans’ dedication to customer satisfaction as well as employee welfare and engagement.
The CIMG Savings and Loans Company of the Year 2022 award was presented in recognition of Advans Ghana’s initiatives, which were meticulously developed through customer-centric market feedback and comprehensive research; emphasising the institution’s commitment to addressing client needs and promoting financial inclusion. The initiatives resulted in the introduction of key offerings such as its complete Digital Transformation project to improve clients’ and staff experience; Automatic Loan Renewal which affords a loan in 24 hours for its Best MSME clients; and Shea Business Empowerment Programme to support women cooperatives operating in the Shea Value-Chain.
Commenting on the award, Mr. Olivier Bailly-Béchet, Chief Executive Officer said:
“This award affirms the persistent hard work and continuous improvement we employ in the daily execution of our business transformation agenda for the benefit of our clients and staff. This is also an encouragement to continue innovating to address the needs of our clients by always having a customer-centric approach. We acknowledge and thank our staff and cherished clients for their invaluable contribution in achieving this enviable, momentous and innovative award in recognition of Advans Ghana’s growth.”
In a separate event, the HR Focus Conference & Awards 2023, Advans Ghana Savings & Loans received the Most Promising HR Management, Banking & Finance award, reaffirming the institution’s dedication to nurturing a work environment that encourages continuous learning and development. Mrs. Mary Agyei Frimpong, Chief Human Resources Officer, was also recognised as a finalist in the Human Resources Manager of the Year category, adding to the institution’s accolades.
Commenting on the HR award, Mrs. Mary Agyei Frimpong emphasised the institution’s ongoing investment in technological innovations and strategic HR practices, aiming to create an enabling work environment that enhances employee experience and enables them to serve clients effectively and efficiently.
Prior to receiving the Chartered Institute of Marketing Ghana and HR Focus awards, Advans Ghana won three awards in 2023. They include: Brand of the Year Award (Savings and Loans Category) at the 2023 Ghana Business Standards awards organised by KN Communications; Contribution to Financial Literacy at the maiden edition of the Non-Bank Financial Institutions Awards organised by GHAMFIN; and Best in Trade Services (Savings and Loans Category) at the 2nd edition of the Ghana Trade and Commerce Awards organised by the Business Executive Magazine.
These awards serve as a testament to Advans Ghana Savings & Loans unwavering dedication to excellence, innovation and a customer-centric approach in its operations. The institution remains committed to fostering an employer brand that attracts top talent and cultivates a culture of growth and success.
About Advans Ghana
Advans Ghana Savings and Loans is a subsidiary of the Advans Group headquartered in Paris-France, with a presence in 9 countries of Africa and Asia serving more than 1.3 million clients. In Ghana, Advans serves over 120,000 clients.
Advans Ghana’s mission is to provide client-centric financial services to small businesses and the underserved population in a sustainable and responsible manner. It targets micro, small, medium scale enterprises, smallholder farmers and individuals. Its product offerings range from loans, deposits, bill payment and mobile banking platforms to cash collection services, payroll services and remittances.
It currently operates with 20 branches in 8 regions of Ghana – which are the Greater Accra, Ashanti, Brong, Ahafo, Volta, Northern, Central and Eastern Regions – and has a mobile banking platform allowing customers to transact anytime and anywhere.
About Chartered Institute of Marketing, Ghana
Introduced in 1989 by the Chartered Institute of Marketing, Ghana (CIMG), the Annual Marketing Performance Awards has played a catalytic role in shaping the future of businesses, as the Institute aims at seeing organisations (both private and public) embrace the marketing concept and be marketing-oriented in their operations.
About HR Focus Awards
Since 2013, HR Focus has successfully organised HR Focus Awards as part of the annual HR focus conference events. The awards scheme seeks to acknowledge and celebrate those who have distinguisheded themselves in the world of HR. The events are designed to maximise people development, positive impact and promote shared learning.
