Harriet Ann Adjabeng also known in the Ghanaian fashion industry as Akuvi Adjabs has launched Quinsera, a sustainable fashion community information platform to drive sustainability at the core of Ghanaian fashion businesses, by providing research-focused women-led sustainability education and information.
Quinsera’s approach to fashion sustainability and climate change is hinged on the idea that women are a vital resource as carers for the environment, and this idea guides the platform’s mission.
Recognizing the need for in-depth knowledge and resources in this emerging field, Harriet created the platform to address the dearth of literature on sustainable fashion. Harriet hopes that Quinsera will bridge the knowledge gap by providing a wealth of educational resources, research papers, publications, and a collaborative community for individuals seeking to deepen their understanding of sustainable fashion practices.
Quinsera prioritizes the United Nations Sustainable Development Goals (SDGs) and focuses on the following: Goal 4: Quality Education, Goal 5: Gender Equality, Goal 12: Responsible Consumption and Production, Goal 13: Climate Action, and Goal 17: Partnerships for the Goals.
Contributions from prominent female authors, specialists, and practitioners in sustainable fashion will be featured on the platform. These thought-provoking articles, interviews, and opinion pieces will look at current industry trends, problems, and breakthroughs. Readers will obtain significant insights and viewpoints from female notable figures, which will stimulate critical thinking and inspire further conversation.
Quinsera will work with academic institutions, researchers, and sustainability specialists to create original research articles and academic publications about sustainable fashion. These papers will give in-depth analyses, critical insights, and ground-breaking findings, thereby advancing knowledge on the subject.
The platform’s activities are guided by a strong belief that collective efforts are critical for generating meaningful change. Quinsera seeks to create a unified front that will aid knowledge-sharing and idea exchange, promote joint projects, encourage cross-sector collaborations, and promote solutions that look at the environmental, social, and economic aspects of sustainability.
Harriet Ann Adjabeng is a freelance fashion writer, children’s book author, and researcher, specializing in Sustainable Fashion. She is a contributing author having written a chapter in the book, Fashion Marketing in Emerging Economies. She is also a 2022 Community Solutions Fellow where she served the Fashion Impact Fund as a communications and partnerships fellow.
Harriet is passionate about amplifying the voices and leadership of women to mitigate the issues of climate change and move towards a sustainable future; particularly within the Ghanaian fashion industry to influence global action.