Ghanaian forward-thinking fashion brand, Chalé.Global has launched a new-jersey collection designed for patriots and lovers of everything Ghana.
The collection is a limited edition inspired by Ghana’s cultural heritage, featuring a bold stripe of classic red, yellow, green and black star. Ahead of World Cup 2022, the ‘Love Ghana, Love Chalé’ jersey collection aims to foster friendship, community, and unwavering love for Ghana as an authentic, vibrant and ready-to-explore destination for fashion, arts, tourism and sports.
The vividly colourful pieces feature a range of football and basketball jerseys, crop tops, hats, caps, scarfs and tote bags for all gender fit. The pieces are a perfect fit to throw support on game days and bold statements for casual events.
Co-founder for Chalé.Global, Kurtis Kudjo, explained the mission behind this initiative. “As an innovative lifestyle brand, we hope this collection will recognise our collective commitment to promoting Ghana while enjoying the joys and unity that come with fashion, arts, tourism and sport,” he said.
The limited-edition collection, launched on November 4, 2022, is available for purchase on www.chale.global and authorised retailers. As part of the jersey launch event, proceeds from the first 10 pieces would go into supporting this year’s OneChalé project.
OneChalé is a charity organisation established in 2020 to drive sustainable social change in rural communities, with a commitment to solving social needs, improving lives and creating opportunities for self-development.
About Chale.Global
Chale.Global is a forward-thinking fashion brand that incorporates the warm friendly Ghanaian spirit for the young and old who view themselves as global citizens. As an inclusive brand, Chale.Global makes functional, urban & street fashion essentials by tapping into Ghana’s vibrant street and urban sub-cultures of arts & fashion. The founders are building a friendly community, united by fashion, arts and innovation.
