Talking brands with Abena Animwaa Yeboah-Banin (PhD): What does COVID-19 teach about the best way to advertise your brand?

“You do not become a chief simply by sitting on a big stool.” – African proverb

Tomorrow, July 16, the global public relations family marks World PR Day, and Ghana has good reason to celebrate louder than most.

The Ghana Project: "Two roads diverged in a wood, and we, we took the one less traveled by, and that has made all the difference. Heaven knows where we are going, we will get there"

 The continent is building sophisticated sustainable finance frameworks.