A total of 22 high-class hospitality service providers comprising hotels, food outlets and recreational facilities have been recognised for their immense contribution to the country’s tourism/hospitality sector at the 2018 edition of the Guest Experience Masters (GEM) Awards in Accra.
GEM Awards seek to celebrate and reward service facilities—hotels, restaurants, serviced apartments, lounges, pubs and spas—which have exhibited their strong commitment to excellence and innovation in the domestic hospitality sector.
Broadly, it is aimed at developing the sector through competition by drawing the attention of players along the value chain to improve on their service delivery, product offerings and customer experience to help position Ghana as the most-preferred tourism destination.
Labadi Beach Hotel took home the topmost award for the night, which was the Outstanding GEM Hotel 2018 in addition to two other awards – Value for Money Hotel and Best Guest Experience.
Aqua Safari, Peduase Valley Resort and Royal Senchi Resort won the awards for Best on the Beach, Best Ghana Escape, and Best Welcome Experience respectively.
Night-life hotspot Bloom Bar picked up two awards – for Best Night Life and Best Game Changer respectively, while Auntie Muni Waakye was recognised with the Outstanding Street Food award. The award for Best Family Hotel went to the African Regent Hotel, while that for Best Business Hotel was won by Movenpick Ambassador Hotel.
Kempinski Gold Coast City Hotel won the Best Dressed Hotel award, while Alisa Hotel scooped the Best in MICE—Meetings, Incentives, Conferences and Exhibitions award.
Other award winners were: Protea Hotels Select by Marriott Investors in People award; Fiesta Residences won the Best Dressed Serviced Apartments award; Nyonyo Essentials won the Outstanding Social Media Engagement award; and Fiona Foods walked away with the Outstanding Catering-on-Demand award.
The rest were: Zaina Lodge, Luxury for Development Award; Holiday Inn, Hotel Restaurant Menu of the Year award; La Chaumiere, Stand-Alone Restaurant Menu of the Year award; while the award for Most Spoiling Spa went to the Wellness Spa Institute.
A member of the panel of experts, Mansa Ewusi Okyere, in her remarks urged players in the hospitality sector to improve on their online presence, train talents for the industry and also embrace the environmental aspect of hospitality in their operations.
“Ghana’s hospitality industry is doing well, but it could be improved – especially in the area of online presence. It is a global society where businesses can interact virtually. Also, hospitality service providers will have to make customers feel more comfortable with transparency, and pay attention to the maintenance and appearance which are needed to grow the industry,” she advised.