Over 150 personnel from the Motor Traffic and Transport Department (MTTD) of the Ghana Police Service in the Greater Accra and Ashanti Regions have received training on road safety management and regulations covering drinking and driving, at workshops held by Guinness Ghana Breweries Limited (GGBL) in collaboration with the National Road Safety Commission (NRSC).
The two-day workshops, held in Accra and Kumasi, were in fulfillment of the beverage business’s agenda to create a positive role for alcohol in society through partnerships which impact misuse of alcohol, while contributing to the UN-SDG target 3.6 – which focuses on halving the number of global deaths and injuries from road traffic accidents.
Speaking on the rationale for the workshop, Gabriel Opoku-Asare – Corporate Relations Director, said GGBL has over the years developed partnerships with the police, local authorities and other agencies that support road safety and enforcement, adding: “By this workshop we seek to highlight the need for strict enforcement of the alcohol limits in Ghana, so as to limit the occurrence of road traffic accidents and injuries.
“Our purpose as a business is to help people celebrate life every day, everywhere – and in that we want to ensure people are being responsible when they drink, especially when they are going to drive,” he further stated.
He added that over the last five (5) years, GGBL has committed resources to educating commercial drivers on the dangers of drink driving through its behavioural change campaign, Twa Kwano Mmom (Go the distance rather).
“During the last two (2) years of our Drink Drive campaign, we have partnered the MTTD to enforce the blood alcohol limit as a way of deterring the use of alcohol while driving, because we believe drinking and driving are incompatible. Already, we have seen some stations self-regulating – a positive outcome of our efforts wherein we see these drivers holding themselves to account,” he noted.
ACP Anderson Fosu-Ackaah, Greater Accra Regional Commander of the MTTD, commended Guinness Ghana for organising the workshop, which he believed will enormously benefit personnel of the MTTD; adding: “Guaranteeing that our roads are safe from road accidents and injuries is an integral part of our work, and we are ready to support efforts to reduce the incidence of drink-driving among drivers”.
Mr. Henry Asomaning, Planning Officer at the National Road Safety Commission (NRSC) who highlighted the state of road safety in Ghana, indicated that road safety is a shared responsibility and demanded that all stakeholders play their part in ensuring that the incidence of road traffic accidents and injuries in Ghana is brought to the barest minimum.
Since 2013, GGBL has trained over 20,000 commercial drivers on the dangers of drink-driving at over 12 transport terminals across the country, along with over 6,000 students as part of its Leadership in Alcohol in Society initiatives.