ADB carves a new path

February 16, 2017
Source: thebftonline.com/Ghana
ADB carves a new path

Daniel Asiedu, Managing Director of Agricultural Development Bank (ADB) has said the bank is carving a new path to growth and prosperity with innovation and technology as the bedrock of the new ADB.

“Our performance from January has been great and our 2016 deposit saw a 45percent improvement from 2015. This means we are starting on a very good note and we believe that trend will continue and a new path has been carved,” he said.

In an interview with the B&FT, after the bank’s recent thanksgiving service, Mr. Asiedu, noted that in the midst of a difficult economic environment, the bank, enabled by God, has overcome its challenges and is enjoying a new breeze of life.

“The brand has been redefined to ensure that customers believe in it; we have stepped up our game and customer service is one of the best you can find in this market. We want to make sure that the ADB of today is the ADB we all know and love,” he added.

Mr. Asiedu assured that if a customer walks into any branch of ADB, that customer will experience a service he or she has never experienced before.

“Our branches are being upgraded and the ambience is changing. A bank that is 51years old, we need to do so many things to make sure that we can compete favourable and that is what we have done and I am glad that I am part of it,” he noted.

Technology

Mr. Asiedu explained that ADB has some of the best electronic banking products, and in terms of innovation, the bank is constantly innovating to see how it can improve on the products and services offering.

He hinted that the bank will, next month, launch its credit card products. “For me that will be the height of it [technological advancement] because once we have the credit card working and working well, it means ADB can compete favourably with any bank in this market,” he added.

Share price

Mr. Asiedu added that since the bank listed on the Ghana Stock Exchange (GSE), the bank’s share price has grown from GH¢2.65 and is now trading at GH¢3.83.

“The shares are doing very well. We listed on the market at GH¢2.65 but today it is trading at GH¢3.83, and this is magnificent performance. We even anticipate that it will do better. ADB is going place and it is a matter of time before we all see it,” he noted.

Thanksgiving

Bishop James Kwaku Saah, a Senior Bishop of Action Chapel International (ACI), lauded the bank for holding a thanksgiving service.

“We should be thankful to God for our lives and it is only the grace of God that keeps us going. Corporate organisations should emulate what ADB is doing and should be doing more of such activities,” he noted.